Publicity and Advertising
We are committed to the success of our shows and invest heavily in high-quality, visually striking advertising. Our marketing strategy includes a comprehensive multi-channel approach, utilizing a robust mailing list, digital and print ad placement, and targeted social media campaigns on Facebook and Instagram to reach your ideal customers.
Every exhibitor who provides photos is featured on our website’s dedicated Exhibitor Listing page. This listing includes a high-resolution photo of your work and a direct link to your digital platform. These listings remain active throughout the year until the following January, providing you with continuous exposure. To ensure your security, we do not display email addresses publicly. We will list one primary URL for you and prioritize your professional website, followed by Facebook, Etsy, or Instagram, unless you specify a different preference.
We want to highlight your unique story. The details you provide in your application regarding your process and awards help us feature you more effectively across our platforms.
Furthermore, we are making a significant push to include video content of our artists at work. We encourage you to send us short videos of yourself in your studio. Clips taken on your phone are perfectly acceptable and do not need to be professional productions. You can share these files with us via Google Drive or your preferred transfer method. We will then host these on our YouTube channel and link them directly to our websites to inspire patron interest. We invite you to reach out and collaborate with us on these efforts to maximize your visibility!